Tag Archives: entrepreneur

The Happy Dance

Everyday that I’m alive is an awesome day. There are days when I’m having an exceptionally awesome day. On those particular days I do my happy dance. My happy dance isn’t one that too many people have ever witnessed we do in public. At least not that I’m aware of. It’s a cross between twerking, krumping, the Harlem Shake (the one from Harlem NY, not the one from YouTube), and a myriad of other dances that make me look incredibly silly. If you were to ever see me do the happy dance, believe that you’d never forget it. Ask the lady that saw me doing the happy dance in my car one day, with Drake’s “The Motto” blasting from my stereo. I can only imagine the conversation she had with the next person she spoke to started with, “You should’ve seen the crazy lady in the car next to me today”.

Sometimes I do my happy dance in my chair, or in my car at a stop light, or even while cooking. Sometimes it’s randomly done when I get good news or even while I’m receiving the news. I’ve been known to break into the happy dance before replying to an email giving me good news. Although it’s not something I’m quick to do publicly, I love to do it. Sometimes my social media status update only says “*happy dance, happy dance, happy dance*“. Some Super Fans have grown to know that means I just got good news, have another accomplishment under my belt, or have completed a task I’ve been working towards. I don’t always share the details of why I’m doing the happy dance, but the news is eventually shared with everyone when it is ready to be shared. Today I did the happy dance and it felt really good. There are so many great opportunities coming in my direction that I can see myself doing it more often as the year progresses. The FabLife Radio Show is now on two internet radio networks for your listening pleasure booking guests for mid to late 2014Super Woman Productions and Publishing is hosting the only official International Women’s Day event in Michigan for the second year in a row. I recently spoke at Jaiden Shephard inaugural event Finding My Way Home at the Royal Oak Public Library. I’m going to be the media sponsor for another upcoming event in April of this year. In total Super Woman Productions and Publishing is hosting or affiliated with five events in 2014 in Metro Detroit and adding more to that number soon. As you can tell, I’m entitled to a few happy dances.

Everyone has something they do when they feel really good or receive good news; at least I think everyone should. Allowing yourself to feel the joy in an experience or accomplishment sometimes makes it more real.  So often we go through life not allowing ourselves the freedom to express joy and happiness for fear of what others may think or say, that we rob ourselves of that moment of joy. I refuse to be robbed of my moments, no matter how small. It took me to long to appreciate the small moments leading to bigger ones for me to ignore any of them going forward. Life is too short.

I encourage you to do something, anything, random, fun or funny (but healthy) when you feel joy, receive good news, have a great day or accomplish something in your life. Make a spectacle of it even if no one else is there to share it with you. Be silly with it, even if someone else is watching. Love every second of that feeling and let it take you over from your head to your toes.

Embrace it.

Enjoy it.

Then do it again.

*happy dance, happy, dance, happy dance*  

Google, We Have A Problem

There seems to be a tragic misunderstanding of what makes a person or entity relevant on the internet. If you are an artist, a business owner, a musician or a magazine publisher there’s the expectation that you should be found one specific place on the internet so that you can be booked, called or contacted. That place is not Twitter or Facebook. It’s so simple, even a two-year old could do it. It’s called Google. Yes, Google. Twitter and Facebook require that a person sign up and create an account to obtain your information. Everyone doesn’t want to become a follower or a friend in order for them to locate your store, buy your album, magazine or services. Do you realize how much you are limiting yourself, simply by NOT having a website? If you aren’t sure, think about the last time you got a call from someone who said “I saw you on Twitter today, and I wanted to know if I can buy ___.” If that’s happening to you regularly just from your tweets, then by all means, carry on. But if you’re not getting that call, you’re not as relevant as you think you are, even if you’ve hit record numbers of followers.

It doesn’t matter how many fans you have. Some of your fans aren’t as active on Twitter or Facebook as you think they are. They may actually only view your timeline or news feed once a month because that’s how often they sign on to look at their own Twitter and Facebook accounts {Side note: some of your fans are also stalkers or looky-lous and they won’t result in any profits}. Even with the increased use in smart phones, social networking is still limiting the way in which people can locate you. A fan is one thing, a consumer is something completely different. When you’re in business, which one is more important to you? A fan who becomes a consumer will buy more than your mp3 from iTunes. 

I recently pulled out some business cards people gave me and Googled all of the companies. I was utterly amazed at how many business entities, artists, singers and creatives I couldn’t find on the internet outside of Facebook and Twitter. Do all these companies and individuals want to be a secret? Do they want to make money? Do they want people to know their tour dates, office hours, and any other important information that consumers look for? You can’t even find a phone number for them to call and ask them “What is your website?” I’m going to share a business secret with you now. Smart consumers like to do a little research before they get into their cars and drive somewhere. If you operate a business, consumers may actually look for your business address online before venturing out to buy your products. However, if you don’t have a website, you prevent that from happening. And every business doesn’t have a store or static business location. Therefore, if your business is done in a nontraditional office or storefront location, being accessible online becomes even more crucial to your success.

Recently someone on Twitter sent me a link saying “how to become #1 on Google“. I replied and told them (not bragging) that I’m already #1 on Google. How do I know? I learned how to accomplish that a couple of years ago at a technology conference I attended. Unfortunately, I was one of five people of color in attendance at the conference and we were all women. I periodically Google myself [typing s u p e r w o m a n p r o d u c t i o n s]. I type it different ways and even misspell it intentionally sometimes, just to see what others might find if they do the same. My website is the first result, is listed on the first seven pages of Google results consistently and then I remain in the results up until around page thirteen. Don’t believe me? I challenge you to prove me wrong. I’ve even been re-blogged and reposted in other languages. I’m in business directories that I didn’t even know I was in. I had to tell the editor of one business directory to change their listing because they incorrectly listed my business at an address in Troy, Michigan instead of Detroit.  

I don’t know how people do it. By it I mean not exist on the internet outside of social networking sites. It’s a lot easier to co-exist within the confines of social networking than it is to be completely reliant upon it. Does anyone remember MySpace? One minute it was the hottest thing in existence. Now anyone who’s still using it exclusively needs to be put into a time machine and brought into 2012 at the speed of light. The changes that Facebook is constantly making are an attempt to remain on top of the social networking pyramid because it’s hard to be king. They are not making the changes for you. Twitter is… well, #trending, for lack of a better word. It’s fun, but you’re still limited to providing information in 140 or less characters. It can be argued that smart people can say a lot in 140 characters, but it can also be said that not being able to spell out words makes even the smartest person look stupid on Twitter.

So as an entrepreneur, I encourage anyone who calls themselves the same or sells a product or service to increase your audience outside of the constraints of social networking sites and establish a website for yourself, your products and business. If you feel like the financial investment isn’t truly worth the costs associated with establishing a real web presence, you are not serious about being in business. All serious business owners know that it takes money (time, energy and committment) to make money. And if you need help, I have a great website designer that I can refer you to. He helps keep me #1 on Google.

The WRONG One

In this economy people are willing to do a lot of things they normally wouldn’t do to make ends meet. Some people look for creative ways to make money. Some people look for enterprising ways to make money. Some of those things may even be considered morally wrong. Some people even stoop to doing things that are illegal. Some people are predatory and offer “options” to people and take advantage of their need to make more money. A person’s individual boundaries are their own to live with and so are the ramifications of their choices. My boundaries are firmly set. Regardless of how much I need money, there are just certain things I’m unwilling to do. I will not rob an old lady of her social security benefits. I will not attempt a Nigerian bank scam (why do they even continue to try?) and I will not take my clothes off for men I don’t know. I have the tendency think about my future goals and aspirations and how doing certain things can deter those goals and aspirations. That allows me to keep a reasonably cool head even in the face of stupidity.

The last boundary I previously mentioned, is the subject of this blog. This week, I received a message from a man on Facebook asking me if I’d be interested in burlesque dancing with a blues shows in a downtown Detroit bar. Instantly, I was offended. I didn’t know this man from Adam. He wasn’t a Facebook friend, an acquaintance or anyone that I’d had any interaction with at all. He obviously didn’t know anything about me. I replied to him, “Nothing on my Facebook profile, or website says I’m a burlesque dancer, a stripper or exotic dance, so why would you ask me that?” That question was actually rhetorical. I already knew that he assumed I would “strip” for money because of whatever his misogynistic ideas are related to women, along with the stereotypical belief that an attractive woman  doesn’t have any brains. He also believed that women in general are willing to take our clothes off for money because times are hard. Therefore, anything he said, would definitely not surprise me.

His response was “I apologize if that sounded rude. Burlesque is classy entertainment. I thought you were affiliated with modeling or some form of entertainment”. To me that was hilarious. Here’s why. Of course asking a woman you don’t know to take her clothes off for men she doesn’t know is RUDE, I don’t care if it’s burlesque or ballet. Secondly, being ‘affiliated with modeling or some form of entertainment’ doesn’t mean getting naked for men you don’t know. We don’t all have to resort to that and many of us don’t. I told him that what I found “rude” was that for some reason he assumed that the entertainment I’m involved in relates to taking my clothes off at a bar. Obviously this small minded man thought that in order for a woman to be involved in modeling or entertainment, she must either be naked or nearly naked, in order to be considered a “model” or “entertainer”. Last I checked serious models and entertainers don’t have “I will take my clothes off in a bar” on their resume.  

I told my boyfriend about this exchange. His first response when I told him the man’s initial words to me was “Uh, oh. He picked the wrong one”. What my boyfriend knows is this; I’m not that caliber of woman and I don’t accept men saying offensive and disrespectful things to me, simply because they think they can. I don’t believe what a woman is wearing defines her character or her worth. It’s that woman’s actions that matter most. Therefore, if a woman isn’t behaving like a hooker, you can’t call her a hooker because you think she’s dressed like one. It might be Halloween or a bad fashion choice, not a profession that she’s exhibiting in her attire. The truth is, as women, it doesn’t matter what we wear or don’t. There’s always some idiot who thinks women are only good for what’s between our legs because that’s the limitation of their braincells. Yes, there are pictures of me that are sexy and sensual related to the marketing of “The Goodie Bag“, but I could have been completely covered up from head to toe in a  berka and that man would’ve still sent me the same message. Because that is what he thinks women are worth – dancing at bars without clothes for men that they don’t know.

By the way, I also told him had he done his due diligence prior to sending me that message in the first place, he would’ve discovered that I am an entrepreneur, publisher and author and the picture he was looking at was related to “The Goodie Bag” and nothing more. But that would’ve been too much like right. I think he knows I’m the wrong one. Maybe he learned his lesson. Maybe not. I do know he won’t be sending me anymore messages. After all, he wouldn’t have sent that message to Oprah and gotten away with it. There are a lot of women who would’ve been offended that probably never would’ve responded to him at all. So I spoke up for them. And there are probably some women who gleefully signed up to burlesque dance for him when he messaged them. They will probably make $250. In this economy he can’t afford to pay a woman thousands of dollars to take her clothes off. And he knows that some women don’t have the boundaries I have. That’s what makes him a predator; lurking and waiting for someone to become desperate.

Lastly, I told him he can’t afford my rates so I’ll gladly burlesque dance for my boyfriend in the privacy of our bedroom. At least I know what I’m getting into and what I’m getting out of it. I also know, it won’t deter my goals, cause me to be posted naked on YouTube or give him anything to sale to the Enquirer when I become the next Queen of All Media. That’s a boundary I can live with –  and that is priceless.